Skincare Trends: New & Trending Skin Care (Don’t Miss the Latest Trend!)

Skincare is a rapidly evolving industry, and with constantly updated research and new technologies being created, it can be hard to keep up with every new wave of developments. But if you want to take your skin care to the next level, it's important to be aware of the latest skincare trends and what they mean.

Luckily, you don't need a crystal ball to see what's up and coming in the skin care world. We've scoured everything from TikTok's #skincare to Instagram, Reddit, YouTube, beauty blogs, top skincare brands, dermatologist tips, and more to bring you this guide to the latest and greatest skincare trends.

We've also got some advice from the experts, to help find out which skincare trends are worth the hype, and which ones are best left to fizzle out in the internet archives. After all, the trends may change but the goal is always the same – we all want serious skin care that will give us a hydrated, healthy complexion, right? Well, keep reading to find out which trends can help you get just that!

The 12 Biggest Skin Care Trends for 2024

Here are the most popular skin care trends and beauty treatments we know are going to be big this year:

1. Glass Skin

If you open TikTok's #skincare, we guarantee it won't take long to find multiple videos about dewy glass skin and how to get it. Some people are even calling it "glazed donut skin" – piggybacking on the recent nail trend for glossy nude manicures à la Hailey Bieber.

The truth is that glass skin has actually been around for years, and for good reason. It comes from Korean skin care, which is all about achieving a clear and dewy complexion that looks almost transparent like glass.

So how can you achieve this radiant, poreless look? It's originally based on a 10-step skincare routine that's all about layering hydrating essences and serums. You don't necessarily need to do all 10 steps every day (who has that kind of time?), but you should start by cleansing and gently exfoliating the skin, before layering hydrating toners, serums, and masks to really plump up the skin. Ingredients like hyaluronic acid and fatty acids are key here.

Finish with a lightweight, non-greasy moisturizer and a good sunscreen to prevent hyperpigmentation and damage. You can also amp up the glow with some makeup products – like applying an illuminator to highlight your cheekbones.

• Our verdict: This is a skin care trend we love because it's really focused on optimal skin health and using high-quality skincare ingredients to nourish your complexion. Matte skin is out, and radiant, plump skin is in!

• Key products/ingredients: Hydrating essences and serums, a light moisturizer, plumping sheet masks, and broad-spectrum sunscreen.

2. Skin Barrier Health

Another thing we're seeing all over beauty blogs and our social media feeds is the skin barrier. Phrases once reserved for experts are cropping up more commonly now, probably thanks to the many dermatologists that are using their social media accounts to educate people about skin health.

The skin barrier, also known as the stratum corneum, is the outer layer of your skin which acts as a protective shield against external aggressors, such as pollutants, bacteria, and UV rays. It also helps to maintain the skin's moisture levels by preventing water loss. When this barrier is compromised or damaged, it can lead to a range of skin concerns, such as dryness, irritation, and sensitivity.

The trend we're seeing is putting a big emphasis on barrier repair treatments, which are made up of ingredients like ceramides, fatty acids, and hyaluronic acid to help restore this essential barrier layer to make your skin smooth and supple.

• Our verdict: We're here for this trend! Again it's all about achieving healthy skin, protecting your complexion from external aggressors, and keeping moisture in. Just beware of skincare brands convincing you that you need a highly expensive product to do this – you don't need to spend much to get an effective, fragrance-free formula that will do the job.

• Key products/ingredients: Barrier repair cream, or any moisturizer containing ceramides and/or fatty acids.

3. Collagen Supplements

Collagen supplements have definitely gained popularity in the skincare world over the past few years, so let's talk about why they're still trending in 2024 and what they actually do.

Collagen is a protein that plays a critical role in keeping our skin firm, elastic, and youthful-looking. As we age, our bodies produce less collagen, which can lead to fine lines, wrinkles, and sagging skin. This is why many people turn to supplements as a way to support their skin's health from the inside out.

Collagen supplements come in various forms, such as powders, capsules, and drinks, and typically contain hydrolyzed collagen peptides. These peptides are broken down into smaller molecules that are easier for our bodies to absorb and use.

When you take these supplements regularly, they can help increase your body's collagen production, which can lead to smoother, more hydrated skin, and may even help reduce the appearance of fine lines and wrinkles. Some people also report improvements in their hair and nail health after taking them.

• Our verdict: Collagen supplements are here to stay for a good reason: they support optimal skin health from the inside out. Just be careful because many beauty companies have jumped on the bandwagon and are promoting subpar products. Make sure to choose a high-quality supplement with at least 10 grams of type I collagen per serving – other types won't work.

• Key products/ingredients: Taut Liquid Collagen is one of the best supplements you can get. It contains 13 grams of hydrolyzed marine collagen per serving, along with 6 other skin-supporting ingredients: elastin, ceramide, hyaluronic acid, grape seed extract, vitamin C, and vitamin B6. It's preservative-free, gluten-free, and has a refreshing orange taste with no added sugars.

4. Skin Minimalism

Skin minimalism, or "skinimalism," is a trending skincare approach that emphasizes using a minimal number of beauty products and focusing on simple, natural, and effective ingredients to achieve healthy and radiant skin. This skin care trend is all about scaling back on skincare routines and simplifying them with fewer products and fewer treatments.

Skin minimalism provides a simple and straightforward approach to skincare that eliminates confusion and saves time and money. It's all about healthy skin rather than a "perfect" complexion, embracing your natural beauty, and taking care of your skin rather than hiding or covering up imperfections.

• Our verdict: This is honestly great for your skin. Less is often more when it comes to skincare, and you don't need to overwhelm your complexion with all of the latest products. Too many products at once are a recipe for skin irritation and redness, so a minimal routine is best – especially for sensitive, dry, or menopausal skin.

• Key products/ingredients: Not much! A gentle cleanser, a serum to suit your skin type, and a moisturizer with SPF should do it on a day-to-day basis.

5. Skin Cycling

No, it's not a spin class – #skincycling is a skincare routine that rotates different active ingredients on a 4-day cycle, with rest days in between. It's about getting the most out of exfoliating acids to remove dead skin while also experiencing the benefits of retinol, without over-exfoliating or irritating your skin. The idea is to find the perfect balance and maximize your skin's recovery, kind of like a workout schedule.

For example, day one might involve exfoliation with an alpha or beta hydroxy acid, day two could involve using a retinoid to promote cell turnover and collagen production, and days three and four would be rest days with a focus on gentle cleansing and moisturizing. This cycle would then be repeated.

• Our verdict: We're not against this one at all – it's great to give your skin a break in between potentially harsh ingredients. Retinol is a particularly tricky one, especially for people with sensitive skin. So if this helps you use it without any irritation, we say go for it.

• Key products/ingredients: An exfoliant, a retinoid, and a simple, fragrance-free cleanser and moisturizer.

6. Sun Protecting Skincare

It's always been #1 in our books, but proper sun protection is really doing the rounds on social media at the moment. Beauty bloggers and influencers are promoting a healthy, natural look that emphasizes the importance of protecting the skin from sun damage.

Sunscreen becoming one of the latest skincare trends is probably down to increased awareness, as more and more people are becoming aware of the damaging effects of the sun's UV rays on the skin, including skin cancer, premature aging, and hyperpigmentation. This has led to a greater emphasis on sun protection in skincare. So it's official: sun protection is in, and sun-damaged skin is out.

The trend we're seeing is to use sun protection products that not only protect against UV rays but also offer additional skin care benefits, such as hydration, anti-aging, and brightening.

• Our verdict: Absolutely yes to this one. Dermatologists and beauty experts have been saying it for decades!

• Key products/ingredients: A broad-spectrum sunscreen, SPF 30 or higher.

7. A Holistic Approach to Skin Health

A holistic approach to skincare and beauty has become increasingly popular in recent years as people seek out more natural, sustainable, and mindful ways to care for their skin. It means treating your skin as part of your overall health and well-being, and understanding that what you put into your body and how you look after your mental health can have a direct impact on your skin.

This approach involves healthy eating habits (like these anti-aging foods), regular exercise, stress management techniques such as meditation or yoga, beauty sleep, and targeted skin care products made from natural and nourishing ingredients. It's about recognizing that your skin is a reflection of your inner health and that taking care of your body and mind can lead to glowing skin and natural beauty from the inside out.

• Our verdict: We totally agree, healthy skin starts from within! That said, skin health is always individual, and a holistic approach might not always work. For example, people with specific skin conditions like psoriasis, rosacea, eczema, acne, etc. will still need some pharmaceutical products, preferably on the advice of a board-certified dermatologist.

• Key products/ingredients: Plenty of water, a healthy diet, and maybe some skin-nourishing supplements like Taut Liquid Collagen to strengthen your skin from within.

8. Natural & Eco-Friendly Skincare

With people becoming increasingly aware of the impact of their actions on the environment, eco-friendly and sustainable skincare products are fast becoming the latest skincare trends. This means that in 2024, we can expect to see more skincare brands offering products that are packaged in recyclable or biodegradable materials, using sustainable ingredients, and reducing their carbon footprint.

Also, natural and organic ingredients are definitely trending right now. Consumers are becoming more conscious of what they put on their skin, and are increasingly looking for products that are free from harsh chemicals and toxins. This means we'll see less of things like alcohol, benzoyl peroxide, sulfates, dyes, and fragrances. Expect to see more skincare brands using plant-based and organic ingredients, as well as clean, vegan, and cruelty-free products.

• Our verdict: We definitely agree that there are many ingredients to avoid in skincare, and it's great to see so many skincare brands offering more sustainable, natural solutions!

• Key products/ingredients: Natural beauty products packaged in recyclable or biodegradable materials.

9. Sheet Masks

Another trend we can thank Korean beauty brands for – sheet masks have been around for a long time and we can see them getting even more popular this year. Sheet masks are thin, face-shaped sheets that are soaked in a nutrient-rich serum. When applied to the skin, the mask helps to deliver these active ingredients directly to your skin, providing a quick and effective dose of nourishment.

So why are sheet masks among the top skincare trends at the moment? Well, they're incredibly convenient and easy to use – you just need to apply the mask to your face and wait for it to work its magic. Secondly, they're an affordable way to give your skin a boost, without having to splurge on expensive treatments. And finally, they're a fun way to experiment with new ingredients and formulas, and find the ones that work best for your skin.

• Our verdict: Sheet masks are probably the best way to give your skin a quick boost. They usually work in just 15-20 minutes and leave you with a radiant glow. Beware, however, of some cheaper masks which may be packed with fragrances and harsh chemicals that could irritate your skin. Always check the ingredients before you start!

• Key products/ingredients: A nourishing sheet mask like Taut Collagen Mask, which is packed with marine collagen peptides, vitamin C, hyaluronic acid, and botanical squalene to tone, hydrate, and brighten your skin.

10. Pimple Patches

Pimple patches are another craze in the beauty industry right now. These small patches are made from hydrocolloid, a material that forms a protective layer over the pimple and absorbs any excess fluids or oil.

One of the biggest advantages of using pimple patches is that they protect the pimple from any further aggravation by creating a barrier between the pimple and the outside environment. Additionally, they can reduce inflammation and redness associated with acne, absorb excess oil and fluid, and encourage healing by keeping the affected area moisturized and protected.

• Our verdict: Pimple patches are great for whiteheads, but they won't really work for deeper pimples and blackheads. They won't prevent scarring either, but they're a helpful barrier to prevent you from touching or popping those pesky pimples.

• Key products/ingredients: Hydrocolloid pimple patches.

11. Slugging

"Slugging" is one of the weirder skin care trends to have emerged among beauty influencers on TikTok lately. It refers to a skincare technique where a thick occlusive moisturizer or petroleum jelly is applied to the face as the last step of a nighttime skin care routine. The idea is to create a "seal" over the skin to help lock in moisture and prevent water loss, which can help treat dry or dehydrated skin.

The name "slugging" comes from the shiny, slightly greasy appearance that the skin can have after this technique is used, resembling the appearance of a slug. It's a little bit gross, but is it worth it? While many people find it helpful for dry skin, this is one of those trends that may not be suitable for everyone. For example, if you have oily or acne-prone skin, you may find that slugging exacerbates your skin concerns, as it can clog pores and lead to breakouts.

• Our verdict: We'd rather leave this one behind. There are better ways to hydrate your skin that don't risk clogging up your pores or staining your pillows (like hyaluronic acid supplements, which hydrate from within).

• Key products/ingredients: An occlusive moisturizer, like Vaseline.

12. Dermaplaning

Last but not least of our skincare trends, we've got dermaplaning. Dermaplaning is a popular skincare treatment that involves using a scalpel-like tool to exfoliate the skin and remove the outermost layer of dead skin cells and fine hairs (aka peach fuzz) from the face. You can get it done by a cosmetic dermatologist (check that they're a board-certified dermatologist), but there have been more and more at-home dermaplaning tools cropping up recently, too.

This treatment offers a range of benefits for the skin, including a smoother and softer texture (so makeup sits better on your face), a brighter and more even complexion, improved product absorption, and reduced appearance of fine lines and wrinkles. By removing the outer layer of dead skin cells, dermaplaning promotes cell turnover and collagen production, leading to an overall improvement in the skin's appearance and health.

• Our verdict: We're fine with this skin care trend, but it's important to note that dermaplaning isn't a great treatment for everyone. If you have acne, eczema, psoriasis, or any serious skin sensitivity, you should avoid it.

• Key products/ingredients: Dermaplaning tool set.

Key Takeaways: Supporting Skin Health for Long-Lasting Results

Even as the beauty industry continues to grow and skin care trends change, there are a few key principles we expect to stand the test of time. The common thread between most of these skin care trends for 2024 is a focus on good skin health using a limited number of high-quality products.

Although there's no such thing as a one-size-fits-all approach, if you want to achieve good skin, there are a few key things you should do:

• Strengthen with nourishing foods, supplements, and skincare ingredients.

• Hydrate with moisturizing serums and barrier repairing ingredients.

• Protect with antioxidants, anti-inflammatory ingredients, and sun protection every day.

Visit a dermatologist if you have deeper skin concerns, and get a professional beauty treatment where needed. It's that simple!

Collagen is the foundation of your skin, so if you only take one trend from this list, we can't recommend supplements enough. Our Intense Transformation Program offers a 3-week supply of Taut Liquid Collagen Drink to help activate your body's collagen production from within. The results? Healthier, stronger, more radiant skin in as little as 3 weeks!

Looking for more tips and treatments? Check out our skincare guide to find the best products for your complexion!